SEO OPTIMIZERS TRAINING CENTER

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Learn how to grow your online business and increase sales. Get ahead of the competition with SEO Optimizers's proven techniques and strategies.

SEO Optimizers In-person Training Courses

SEO, Nov. 8th | Adwords, Nov. 9th

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Client Testimonial

Client Testimonial

What will you get?

Understand SEO strategies that work in 2014
Rank yourself above your competition
Know how to research keywords that convert
Master on & off page SEO tactics
Publish content in major news publications with easy to follow tactics
Advanced link building strategies
Increase leads exponentially with effective links
Walk away with the ability to increase sales
Answers to all your questions
Private 30 minute follow-up with instructors
Receive a certificate of completion
Course Date : Saturday November 8th, 2014
Start Time 10 A.M - 5 P.M
Seats Left: Only 14 /15 seats left!
Book your seat today!
10:00 am - 11:00 am

Basics of Search Engine Optimization

Learn what search engine optimization (SEO) really is all about starting from the beginning. What is SEO? How do search engines work? What is the ranking algorithm? Learn about Google algorithm changes and how to adjust your marketing strategy.

11:00 am - 12:00 pm

On-Site SEO

What does it take to have a clean website that passes W3C compliance? How do you make a website responsive, mobile friendly, and rank on Google with a mobile version of your website? What code changes and modifications do the major search engines look for when ranking websites?

12:00 pm - 1:00 pm

Off-Site SEO

Learn how to market your website on various channels such as directories, forums, social media sites, blogs, news sources, press release sites, and more. Understand that content is king and links are a result of good content that is properly marketed.

1:00 pm - 2:00 pm

Lunch Break

2:00 pm - 3:00 pm

Link Building

Understand the basics of link building and how the search engines qualify links. Familiarize yourself with good and bad backlinks and how to obtain those high quality backlinks for your website. We teach you how to build a clean backlink profile that will rank your website for your target keywords.

3:00 pm - 5:00 pm

LIVE Demonstration on Actual Active Sites with Open Question & Answer Session

Course Date : Sunday November 9th, 2014
Start Time 10 A.M - 5 P.M
Seats Left: Only 13 /15 seats left!
Book your seat today!
10:00 am - 11:00 am

Fundamentals of AdWords

Understand what online Adwords advertising is and where it fits in. What are Cost per Click (CPC) and Cost per Impression (CPM) bid types. Use keyword, placements (websites), topic and audience targeting techniques to find the right places for your ads.

11:00 am - 12:00 pm

Developing Keyword Lists & Writing Great Ads

How to research, identify and use keyword match types with your bidding strategy. How to use dynamic keyword insertion (DKI) to efficiently create text ads on the fly that will capture a lot of searchers. Expanding keyword lists and continually optimizing bidding strategies and techniques.

12:00 pm - 1:00 pm

Campaign Setup for Your AdWords Account Success

How to structure your account, campaigns and ad groups for success. Understand how Quality Score works and why it's so important. Developing your first campaigns and targeting users by language, geography, device, and time of day. Understand the reporting features of AdWords and use key user interface components.

1:00 pm - 2:00 pm

Lunch Break

2:00 pm - 3:00 pm

Adwords Conversion & Performance Tracking
+ Intro into Retargeting

Diagnose problems and find out how to resolve them. How to measure every Adwords click your paying for and improve the performance of your SEM campaigns. How to use the most powerful features of Google Adwords Conversion Tracking.

3:00 pm - 5:00 pm

LIVE Explanation & Solution of Previous Google Certification Exams with Open Question & Answer

Course Date : Saturday November 22th, 2014
Start Time 10 A.M - 5 P.M
Seats Left: Only 15 /15 seats left!
Book your seat today!
10:00 am - 11:00 am

How Google Analytics works

Learn the principles of the Google Analytics platform; understand the tracking code and how it collects and reports data. Make informed decisions about what tracking is necessary for different types of websites and how to properly configure it.

11:00 am - 12:00 pm

Account structure & data collection

Understand how Google Analytics is structured to collect data and present it to you. Learn the different components of the tool and how they work together. Get started with setting up different properties, views and linking webmaster tools with highly useful reports.

12:00 pm - 1:00 pm

Installing & configuring Google Analytics

Learn how to setup or review (QA) a Google Analytics installation on any website. Discover how to setup filters and custom channels to provide you with the necessary reports with a few clicks. Learn about sessions and how to create custom session timing to better understand your visitors and optimize your website.

1:00 pm - 2:00 pm

Lunch Break

2:00 pm - 3:00 pm

Setting up goals & e-commerce tracking

Start setting up goals with custom funnels to properly track business conversion rates. Learn how to properly setup e-commerce tracking and make sure that its reporting correctly. Understand how to acquire & report on actionable recommendations for any website.

3:00 pm - 4:00 pm

Key metrics, dimensions, analytical techniques & reporting

Learn about segmentation and how experts create segments of their users to get deeper insights into behavior and trends, to help them increase conversion rates. Create segments, custom reports, intelligence alerts, custom dimensions and shortcuts to save you time and help you grow your business. Understand all the different metrics and how you can transform those numbers into actionable insights.

4:00 pm - 5:00 pm

LIVE Demonstration of insights formulation & data interpretation. Learn how to tell a story with data!

Course Date : TBA
Start Time 10 A.M - 5 P.M
Seats Left: Only 15 /15 seats left!
Book your seat today!
10:00 am - 11:00 am

Organic Facebook Marketing

Learn how to increase page likes, shares and gain more organic followers. Increase your user engagement and reach with personalized landing pages and contests. Learn to build video contests, sweepstakes offers, deals and reward offers and multiply your fan base.

11:00 am - 12:00 pm

Paid Facebook Marketing
+ Intro into Facebook Insights

Gain new followers and business leads using Facebook paid advertising. Learn how promote your business using highly targeted ads and understand how to analyze your traffic. Get to know Facebook insights and understand the power of data.

12:00 pm - 1:00 pm

Twitter Marketing

Understand how Twitter works as a powerful marketing tool to gain new business contacts by creating keyword rich tweets that get favorited and retweeted by influential users. Learn how to use twitter promoted tweets and accounts to drive engagement and create user interaction.

1:00 pm - 2:00 pm

Lunch Break

2:00 pm - 3:00 pm

Google Plus Marketing

Find out how to succeed in the new social media platform by Google. Learn how to find and circle authority members, reshare circles, plus one posts, and gain new engagers to your branded pages.

3:00 pm - 3:30 pm

Facebook Retargeting

Learn how to setup retargeting campaigns and use relevant ads to follow users on social networks. Build your fans & increase your business leads with these highly lucrative campaigns. Understand the power of cookies!

3:30 pm - 5:00 pm

LIVE Demonstration of How to Grow Followers with Open Question & Answer Session.

Course Instructors

Here is the full list of speakers for the L.A SEO Optimizers Training Courses

Speaker Image
Brandon Leibowitz
SEARCH ENGINE OPTIMIZATION SPECIALIST
Helped fortune 500 company's rank in Google for hyper competitive keywords increasing sales and generating new business. He has over 7 years internet marketing experience; specializing in SEO.
Speaker Image
Zaid Ammari
PAID MARKETING & ANALYTICS CERTIFIED EXPERT
Created AdWords campaigns for over 120 companies helping to increase profits, while maintaining a positive ROI. Using Google Analytics in conjunction with Google AdWords ROI is easily surpassed.

About the Training Courses

Get the Google rankings & online profits you deserve!

Learn from experienced AdWords account managers, social media marketers, and SEO specialists the techniques used to help accelerate their clients business into success. SEO Optimizers training courses have taught thousands of business professionals how to improve their online marketing skills. Whether you're new to online marketing or a seasoned veteran, our courses are designed to cover a variety of topics at all levels. Learn how to increase the bottom line of any business with our proven techniques. Live sample tests & an open panel for questions will help you prep for Google certification exams.

Courses & Schedules Sign Up Today!

Location & Map


Courses will be held @

The Satellite

3110 Main St
Santa Monica
CA, 90405


"The SEO course gave me a better understanding of what it takes to rank a website in Google and how the search engine evolve."

Matt Russo
(Malibu, California)

"The amount of knowledge gained from the SEO training course is amazing. They taught me how to get my new site number 1 rankings on many organic search terms within 3 months! I was shocked how knowledgeable and bright they are when it comes to search engine optimization. I highly recommend this class to anyone with a website that needs top placements in the search engines."

Alan Weisenberg
(Santa Monica, California)

"Since having the attended the SEO training course we do seem to be getting a lot more interest."

Sean Turner
(West L.A., California)

"I was overwhelmed when I first opened up Google AdWords and thought I would never master it, but after taking this course I waked away with the confidence and knowledge on how to make a profitable PPC campaign."

Lindsey Vasquez
(Hollywood, California)

"After taking the AdWords course I have confidence that I can make some significant changes that will positively affect my bottom line. They know their stuff and the team was very helpful on site."

Sara Gola
(Brentwood, California)

"This is a great class where everything is broken down in a way that makes sense. This is the first time I feel confident with AdWords."

Dominick Hutson
(Santa Monica, California)